2024.10.25
Spring/Summer 2025 documentary (4) - sensuality tension
Lightness and delicacy—this is the sensory world of clothing. The collision of each fabric is not only a component of clothing but also a messenger of emotion. Clothing becomes a vehicle of emotion, allowing us to constantly talk to ourselves.
2024.10.22
"TWINS" Film from the 2025 S/S 「Echos in the Fog」Collection
Between longing and belonging, strength and vulnerability, a symphony plays out in cacophony—a minor tone, a missing note, a soul in sorrow.
2024.10.18
Louis won the 2024 VOGUE China Fashion Fund Designer Award
2024.10.18
Louis Shengtao Chen released Spring/Summer 2025 collection「Echos in the Fog」
2024.10.16
Spring/Summer 2025 documentary (3) - Wonderful Brushstrokes
In today's era of rapid digital technology development, apparel design is no longer confined to the traditional design process. For Louis, traditional hand-drawn design remains an integral part of his creative process. Hand-drawing offers control and artistry that nothing else can replace, making each stroke imbued with emotion and personality.
2024.10.09
Spring/Summer 2025 documentary (2) - The Petunia
Folded, dyed, embroidered, and gilded, the petunia flowers are woven into the SS25 collection in ever-changing forms, as though they were forever preserved in the meticulous craftsmanship of the brand's development process.
2024.09.27
Spring/Summer 2025 documentary (1) - Born performer
Louis Shengtao Chen has always pursued a performative design language. Over the past four years, we've all revealed a beauty of dramatic tension. This expression is not only the core of the brand's soul, but also runs through our continuous exploration and interpretation of beauty.
2024.09.13
Behind the Scenes - Documentary of Meeting Hua Chenyu at His Mars Concert
The customization project modeling combines Dali's intangible cultural heritage craft - Logwood tie-dyeing. In terms of the common support for public welfare projects, it also led to the meeting of the two teams. The director, LOUIS, also brought the first manuscript to artist Hua Chenyu. as a young designer and musician, he witnessed the renewal of traditional culture.
2024.09.09
Customized Concert Style "Magenta Flamenco" for Hua Chenyu
Louis Shengtao Chen custom-made the outfit for Hua Chenyu's Mars concert at the Beijing Bird's Nest Stadium. The full-bodice suit is crafted from pale pink duchess silk, and the details are exquisite and effortlessly stylish. The magenta cape robe incorporates the brand's tie-dyeing technique, inspired by the Bai nationality's intangible cultural heritage of Dali. This marks the first time that Louis has combined stage fashion with Chinese cultural craftsmanship.
2024.08.17
Customized Look for Artist/Actor Tan Jianci‘s Shanghai Tour
Louis Shengtao Chen customizes the concert outfit for Tan Jianci's Shanghai tour. Beneath the wide, minimalist lines of the silk and wool fabric, lies Louis Shengtao Chen's romantic aesthetic: a world of flowers crafted from hand-sewn metal embroidery pieces adorn the back of the suit, and the hollowed-out design adds a sparkling, ambiguous detail to the otherwise serious suit, encapsulating the beauty of resilience and fragility.
2024.08.02
Louis Shengtao Chen’s Summer Special
2024.07.18
"Trumpet is the Warmest Flower" Capsule Collection from SS25
"The trouble of adulthood is losing composure to maintain elegance, but composure has taught her that even a brief bloom is not ethereal; there exists a kind of eternal romance called 'a moment'."
2024.05.25
Specially Customized Concert Look for Singer Hua Chenyu
A specially customized scarlet knight glazed rose set, crafted from PET Vinyl, exclusively designed for Hua ChenYu. It showcases a strong sense of handmade experimentation, emphasizing the fiery and romantic heartstrings within.
2024.03.29
Autumn/Winter 2024 - A glimpse of the floating life like a dream
In the realm of wakeful wonder, perception gradually numbs, devoid of dreamlike reality, a calm anger forms a deepening nightmare in the eye of the storm.
2024.03.27
Vogue Shanghai-Fashionweek edition cover featured our aw24 runway look
2024.03.27
Louis Shengtao Chen Autumn/Winter 2024 collection
2024.03.27
Louis Shengtao Chen Autumn/Winter 2024 collection released
Louis Shengtao Chen's collision and romantic design language become an intuition. In the calm and tranquil mood and the absence of a narrative environment, the pure pursuit of one's own design language is displayed in full spotlight.
2024.02.25
Louis Shengtao Chen Autumn/Winter 2024 pre-show collection
2024.02.25
Louis Shengtao Chen Fall/Winter 2024 pre-show collection preview look book
Following the flow of consciousness, heart spots, binding sensations, and experiments with black drive the exploration of the unresolved and chaotic. Back to the primitive, retelling the image of womenswear born from consciousness. Louis explores the codes of menswear for womenswear in a faux-naïf manner.
2024.01.06
Special customized look Winged Victory for Jane Zhang
Louis Shengtao Chen specially designed the concert opening look 'Winged Victory'.
2023.12.05
Kate Moss on the cover of ELLEs Dec issue
Kate Moss in a Louis Shengtao Chen AW23 sequined feather dress and internationally renowned makeup artist Charlotte Tilburry on the cover of ELLE's December issue.
2023.12.02
Special customized Rosary Knight Jacket for Chenyu Hua
Louis Shengtao Chen specially designed the Blue Rose Knight Jacket for Chenyu Hua, with the hardest armor and the softest heart.
2023.11.27
Louis received the「10 Asian Desginers to Watch」award
Louis received the 10 Asian Designers To Watch award from Fashion Asia and exhibited his Spring/Summer 2024 collection. The award recognises and encourages the creativity and craftsmanship of the next generation of fashion designers by showcasing the work of Asia's fashion designers.
2023.11.23
Louis attended Vogue Forces of Fashion event in Shanghai
At ORBIT in Shanghai, Louis Shengtao Chen's founder Louis was invited to attend the Forces of Fashion event hosted by Vogue China to celebrate the Vogue China Fashion Fund awards and watched the runway shows.
2023.10.09
Louis Shengtao Chen Spring/Summer 2024 Runway Show
Louis Shengtao Chen released Spring/Summer 2024 collection「Orgasmic」at Ontime Centre, Joint Savings Bank Warehouse in Shanghai. This collection not only depicts the growth of women, but also witnesses the designer's personal transformation.
2023.10.09
Louis Shengtao Chen Spring/Summer 2024 collection released
Like a moth, breaking out from its cocoon. The collection explores an emotive process of creation, it honors each tremble of excitement when beauty is uncovered, when a subtle rush of electricity is felt, when a body tickles, and the fingers crunch.
2023.09.26
Louis attended the Yu Prize at Raffles in Paris
Louis attended the Yu Prize at Raffles in Paris, where many designers, fashion leaders and muses gathered to celebrate the outstanding designs of 11 Chinese designers. The brand's muse, Cici Xiang, was the first person to wear the SS24 Pink Rose look.
2023.09.19
Cici Xiang in the Teaser of Spring/Summer 2024 Collection
2023.07.29
A specially designed dress for Wendy Yu
Louis Shengtao Chen specially designed a Wendy Dress for Wendy Yu. The overall shape resembles a mysterious elf in the sea.
2023.07.01
Louis Shengtao Chen x PRO｜Pop-Up
Louis Shengtao Chen and PRO Boutique, a Hangzhou-based high-end retail store, held the 2023AW "Raised By Wolves" pop-up event. In the installation full of fantasy and imagination, you can experience the complex emotions of romance, humour, absurdity, playfulness, childlike innocence, sensitivity and vulnerability.
2023.04.29
Louis Shengtao Chen x SND SuperNormalDept | Pop-up
Welcome to Louis' Wonderland. Louis Shengtao Chen and SND SuperNormalDept have created a romantic and fantastic scene. With childish visions and romantic fantasies, Louis Shengtao Chen's Wonderland can fill up your dreamy and romantic May.
2023.03.02
LVMH Prize Semi-Finalist showroom
In the LVMH Prize Semi-Finalist showroom, Louis shared the brand's journey and aesthetics with more than 100 famous persons from the fashion industry all over the world, including Anna Wintour, Maria Grazia, Bernard Arnault, Jonathan Anderson, Law Roach and many more.
2023.02.16
Louis Shengtao Chen was shorlisted for 2023 LVMH Prize Semi-finalist
2022.10.25
Louis Shengtao Chen x Max Factor x Labelhood
2022.10.13
Louis Shengtao Chen selected for the 2022 Gen.T Asia New Generation
Louis Shengtao Chen on the Tatler "Fashion and Beauty" category.
2022.09.27
Louis Shengtao Chen Spring/summer 2023 collection released
Louis Shengtao Chen SS23「Fly Me to the Moon」is the designer’s clear nod and innate yearn for purity. It’s a psychological tango, stepping back and forth across the line of love and hate, cold and warm, bright and dark. In an emotional evolution that drives the label’s core, Louis Shengtao Chen grows in the candlelight, and embarks on a voyage onto the darker, mysterious facade of the moon.
2022.09.25
Louis Shengtao Chens Spring/Summer 2023 collection
Louis Shengtao Chen released SS23 runway collection ''Fly Me To The Moon'', creating a theater-like fashion show at RockBund, Shanghai, China. The show started with a girl playing on a gilltery swing and ends up with finale that all models wearing iconic 'Cone gowns' to created an avant-garde atmosphere.
2022.09.11
Louis Shengtao Chen X LABELHOOD POP-UP
Louis Shengtao Chen brought the 2022 autumn and winter series and LABELHOOD together to create a limited-time pop-up space with the theme of "Skin Image". In the two cities 1,000 kilometers apart, the theme space of Shanghai and Shenzhen shines at the same time.
2022.08.10
Louis Shengtao Chen Autumn /Winter 2022 Campaign
Louis Shengtao Chen officially released Autumn /Winter 2022 "Reflection" campaign on August 10, 2022.
The brand revisited the original place. In London and Chongqing, the two cities that gave birth to Louis Shengtao Chen, it started a journey of self-examination for the designer himself, for the brand, and for the past and future.
2022.06.25
Louis Shengtao Chen Won the YU PRIZE Creative Starlight Award
2022.06.21
Louis Shengtao Chen x J1M5
Louis Shengtao Chen is presenting 22SS Sprecial Presentation at J1M5 Hisense Plaza Concept Store. This special exhibition is a continuation of the SS22 Campaign concept. Dreams give birth to reality, mythical angels and holy rabbits, with long feathers on their backs but bloody eyes, are reborn and annihilated as the contradictions and struggles of figurative love in this season. The use of gray tones throughout the series, hazy and tenderly enveloping a daydream about love.
2022.03.21
Louis Shengtao Chen x SND POP-UP
Louis Shengtao Chen x SND x Zenus Art Studio POP-UP special window landing in Chongqing SND Xinguangtiandi store.
2022.01.24
Louis Shengtao Chen x B1OCK
Louis Shengtao Chen's Spring/Summer 2022 series "Romance Anónimo · Daydream", an installation designed by Zipeng, graced the B1OCK Concept Store.
2021.10.20
Louis Shengtao Chen received the HU FASHION FORWARD Emerging Designer Award
The trophy for this award is designed by designer zipeng, which is inspired by the finless porpoises migrating between the East China Sea and the Yangtze River near the Yangtze River Estuary in Shanghai, implying that a group of talented Chinese designers can freely switch between China and the world and shine.
2022.01.18
Louis Shengtao Chen x hug POP-UP
The third space of Louis Shengtao Chen and hug. Louis Shengtao Chen was invited to participate in the opening of hug, a well-known pioneer buyer. To celebrate the new life of the space, Louis Shengtao Chen and hug prepared opening gifts - limited red wine and printed blankets.
2021.10.09
Louis Shengtao Chen 2022 Spring / Summer collection released
Louis Shengtao Chen released the SS22 series "Romance Anónimo · Daydream" at Shanghai Fashion Week On October 9, 2021.
2021.04.11
Louis Shengtao Chen Autumn /Winter 2021 collection released
Louis Shengtao Chen debuted in Shanghai Fashion Week in April 2021 with the 2021 autumn and winter series "The Debutante".
2021.03.25
Louis Shengtao Chen was founded in 2021 by Louis Chen
Louis Shengtao Chen is the eponymous brand founded by designer Louis in 2021. Aimed at challenging the tradition notion of glamour, Louis Shengtao Chen is set to redefine luxury through an experimental approach. Louis fuses dramatic and storytelling design to construct a boundary-breaking yet accessible brand philosophy, fluidly mixing exaggerated colors with unconventional fabrics. Blending fun into the brand’s exquisite craftsmanship, Louis Shengtao Chen composes an ever-evolving ode to celebrate life, beauty, attitude and dreams in the present.
